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Marketing Management by
Edition: 13th ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: United Kingdom Pearson Education 2009
Availability: Items available for loan: Institute of Management (1)Call number: 658.802 KOT.

Strategic Brand Management: Building, Measuring and Managing Brand Equity by
Edition: 4th ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida Pearson Education 2015
Availability: Items available for loan: Institute of Management (1)Call number: 658.827 KEL.

Marketing Management by
Edition: 16th ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida Pearson Education 2022
Availability: Items available for loan: Institute of Management (1)Call number: 658.8 KOT.

Strategic Brand Management: Building, Measuring and Managing Brand Equity by
Edition: 5th ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida Pearson Education 2023
Availability: Items available for loan: Institute of Management (1)Call number: 658.827 KEL.

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