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Strategic Customer Management: Strategizing the Sale Organization by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Oxford University Press 2010
Availability: Items available for loan: Institute of Management (1)Call number: 658.812 PIE.

What the Customer Wants You to Know: How Everybody Needs to Think Differently About Sales by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Penguin Books India (P) Ltd. 2007
Availability: Items available for loan: Institute of Management (1)Call number: 658.812 CHA.

Why Women Talk and Men Walk: How to Improve your Relationship without Discussing it by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Vermilion 2007
Availability: Items available for loan: Institute of Management (1)Call number: 658.812 LOV.

Your Call is (Not That) Important to Us: Customer Service and What it Reveals About Our World and Our Lives by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York The Free Press 2009
Availability: Items available for loan: Institute of Management (1)Call number: 658.812 YEL.

Encyclopedia of Customer Relationship Management by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi AITBS Publishers and Distributors 2008
Availability: Items available for reference: Institute of Management: Not For Loan (1)Call number: 658.812 JAI.

The Icfai Dictionary of Customer Relationship Management Terms by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hyderabad The ICFAI University Press 2007
Availability: Items available for reference: Institute of Management: Not For Loan (1)Call number: 658.81203 KUM.

Relationship Marketing Vol. - 1: Shaking the Foundation: The Origins of Relationships Marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Sage Publications 2005
Availability: Items available for reference: Institute of Management: Not For Loan (1)Call number: 658.812 REL.

Relationship Marketing Vol. - 2: A Broad Church: Conceptual and Theoretical Developments in Relationships Marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Sage Publications 2005
Availability: Items available for reference: Institute of Management: Not For Loan (1)Call number: 658.812 REL.

Relationship Marketing Vol. - 3: Paradigm or Perspective: The Future of Relationship Marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Sage Publications 2005
Availability: Items available for reference: Institute of Management: Not For Loan (1)Call number: 658.812 REL.

CRM: Customer Relationship Management by
Material type: Film Film; Type of visual material:
Publication details: Mumbai Times Multimedia 2004
Availability: Items available for reference: Institute of Management: Not For Loan (2)Call number: 658.812 MCP00098 ECO, ...

Assessing Managerial Perceptions on Drivers of Customer Relationship Management Performance by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Ahmedabad Nirma University of Science and Technology 2006
Availability: Items available for reference: Institute of Management: Not For Loan (2)Call number: 1658.812 DES, ...

CRM: The Foundation of Contemporary Marketing Strategy by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Routledge 2014
Availability: Items available for loan: Institute of Management (1)Call number: 658.802 BAR.

Customer-Centric Marketing: A Pragmatic Framework by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Cambridge The MIT Press 2016
Availability: Items available for loan: Institute of Management (1)Call number: 658.812 RAV.

On Purpose: Delivering a Branded Customer Experience People Love by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Kogan Page Limited 2015
Availability: Items available for loan: Institute of Management (1)Call number: 658.812 SMI.

NICOM 2017 Services in Emerging Markets by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Excel India Publishers 2017
Availability: Items available for loan: Institute of Management (1)Call number: 658.8 SER.

Customer Experience for Dummies by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Wiley India Pvt. Ltd. 2015
Availability: Items available for loan: Institute of Management (1)Call number: 658.812 BAR.

Marketing: A Relationship Perspective by
Edition: 2nd ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London World Scientific Pub. Co. Inc. 2019
Availability: Items available for loan: Institute of Management (1)Call number: 658.8 HOL.

Supplier Relationship Management: Unlocking the Hidden Value in Your Supply Base by
Edition: 2nd ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Kogan Page Limited 2018
Availability: Items available for loan: Institute of Management (1)Call number: 658.72 OBR.

Customer Relationship Management by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Trinity Press 2019
Availability: Items available for loan: Institute of Management (1)Call number: 658.812 SHA.

Mrs Beeton's Book of Household Management: Abridged Edition by Series: Oxford World'S Classics
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York Oxford University Press 2000
Availability: Items available for loan: Institute of Management (1)Call number: 640 BEE.

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