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Blue Streak: Inside Jetblue, the Upstart that Rocked an Industry by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: India Penguin Books 2004
Availability: Items available for loan: Institute of Management (1)Call number: 650.11 BAR.

Bond Markets, Analysis and Strategies by
Edition: 5th ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Jersey Prentice-Hall, Inc. 2004
Availability: Items available for loan: Institute of Management (1)Call number: 332.6323 FAB.

Book Eight of the Wheel of Time: The Path of Daggers by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: OrbitBooks 2004
Availability: Items available for loan: Institute of Management (1)Call number: 823 JOR.

Book Nine of the Wheel of Time: Winter's Heart by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: OrbitBooks 2004
Availability: Items available for loan: Institute of Management (1)Call number: 823 JOR.

Book of Financial Terms by
Edition: 3rd ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Tata McGraw-Hill Publishing Company Ltd. 2004
Availability: Items available for loan: Institute of Management (1)Call number: 658.15 SUN.

Book Six of the Wheel of Time: Lord of Chaos by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: OrbitBooks 2004
Availability: Items available for loan: Institute of Management (1)Call number: 823 JOR.

Book Three of the Wheel of Time: The Dragon Reborn by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: OrbitBooks 2004
Availability: Not available: Institute of Management: Checked out (1).

Brand Babble: Sense and Nonsense about Branding by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Singapore Thomson Texere 2004
Availability: Items available for loan: Institute of Management (1)Call number: 658.827 SCH.

The Brand Called You: Ultimate Brand-Building and Business Development Handbook to Transform Anyone into Indispensable Personal Brands by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai Corpus Collosum Learning Pvt. Ltd. 2004
Availability: Items available for loan: Institute of Management (1)Call number: 658.827 MON.

Brand Imitation by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Delhi Himalaya Publishing House 2004
Availability: Items available for loan: Institute of Management (1)Call number: 658.827 KAP.

Brand Lands, Hot Spots and Cool Spaces: Welcome to the Third Place and the Total Marketing Experience by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Kogan Page Limited 2004
Availability: Items available for loan: Institute of Management (1)Call number: 658.8 MIK.

The Brand Management Checklist: Proven Tools and Techniques for Creating Winning Brands by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Kogan Page Limited 2004
Availability: Items available for loan: Institute of Management (1)Call number: 658.827 VAN.

Brand Stretch: Why 1 in 2 Extensions Fail and How to Beat the Odds by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chichester John Wiley and Sons 2004
Availability: Items available for loan: Institute of Management (1)Call number: 658.827 TAY.

Brand Switch by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Jaico Publishing House 2004
Availability: Items available for loan: Institute of Management (1)Call number: 658.827 KAP.

Branding: A Practical Guide to Planning your Strategy by
Edition: 2nd ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Kogan Page Limited 2004
Availability: Items available for loan: Institute of Management (1)Call number: 658.827 RAN.

Brands and Branding by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Profile Books Ltd. 2004
Availability: Items available for loan: Institute of Management (1)Call number: 658.827 CLI.

Brands Lands, Hot Spots and Cool Spaces: Welcome to the Third Place and the Total Marketing Experience by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Kogan Page Limited 2004
Availability: Items available for loan: Institute of Management (1)Call number: 658.827 MIK.

Brands: The Logos of the Global Economy by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Routledge 2004
Availability: Items available for loan: Institute of Management (1)Call number: 658.827 LUR.

Breakthrough: Stories Strategies of Radical Innovation by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Dorling Kindersley (India) Pvt. Ltd. 2004
Availability: Items available for loan: Institute of Management (1)Call number: 658.4063 STE.

Bridging Differences: Effective Intergroup Communication by
Edition: 4th ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Thousand Oaks Sage Publications 2004
Availability: Items available for loan: Institute of Management (1)Call number: 658.45 GUD.

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