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Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Harper Collins Publishers 1991
Availability: Items available for loan: Institute of Management (1)Call number: 658.8 MOO.

Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Harper Collins Publishers 2002
Availability: Items available for loan: Institute of Management (1)Call number: 658.8 MOO.

Crucial Conversations: Tools form Talking When Stakes Are High by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York McGraw-Hill Book Company 2002
Availability: Items available for loan: Institute of Management (1)Call number: 659.2 CRU.

Crush It! Why Now is the Time to Cash in on Your Passion by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Harper Collins Publishers 2009
Availability: Items available for loan: Institute of Management (1)Call number: 650.1 VAY.

Cryptography, Information Theory and Error-Correction: A Handbook for the 21st Century by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Wiley-Interscience 2005
Availability: Items available for loan: Institute of Management (1)Call number: 005.8 BRU.

Cryptography: Theory and Practice by
Edition: 2nd ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York CRC Press 2002
Availability: Items available for loan: Institute of Management (1)Call number: 510 STI.

The Culting of Brands: When Customers Become True Believers by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Penguin Books 2004
Availability: Items available for loan: Institute of Management (1)Call number: 658.827 ATK.

Cultural Patterns and Technical Change by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York The New American Library 1955
Availability: Items available for loan: Institute of Management (1)Call number: 306 CUL.

The Cure: Enterprise Medicine for Business: A Novel for Managers by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York John Wiley & Sons, Inc. 2003
Availability: Items available for loan: Institute of Management (1)Call number: 650.1 PAU.

Currency and Interest Rate Hedging: A User's Guide to Options, Futures, Swaps and Forward Contracts by
Edition: 2nd ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York New York Institute of Finance 1993
Availability: Items available for loan: Institute of Management (1)Call number: 332.645 AND.

Currency Strategy: The Practitioner's Guide to Currency Investing, Hedging and Forecasting by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York John Wiley & Sons, Inc. 2002
Availability: Items available for loan: Institute of Management (1)Call number: 332.45 HEN.

Current Research and Applications in Personality Theories by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York McGraw-Hill, Inc. 1992
Availability: Items available for loan: Institute of Management (1)Call number: 158.1 HJE.

Customer Centered Selling: Eight Steps to Success From The World's Best Sales Force by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York The Free Press 1998
Availability: Items available for loan: Institute of Management (1)Call number: 658.81 JOL.

The Customer Centric Enterprise: Advances in Mass Customization and Personalization by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Springer-Verlag 2003
Availability: Items available for loan: Institute of Management (1)Call number: 658.802 CUS.

The Customer Comes Second: Put Your People First and Watch 'em Kick Butt by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Harper Collins Publishers 2002
Availability: Items available for loan: Institute of Management (1)Call number: 658.812 ROS.

The Customer Differential: The Complete Guide to Implementing Customer Relationship Management by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York American Management Association 2001
Availability: Items available for loan: Institute of Management (1)Call number: 658.812 NYK.

The Customer is CEO: How to Measure What Your Customers Want-and Make Sure They Get It by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York American Management Association 1997
Availability: Items available for loan: Institute of Management (1)Call number: 658.812 MAS.

Customer Loyalty: A Guide for Time Travelers by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Palgrave Macmillan 2006
Availability: Items available for loan: Institute of Management (1)Call number: 658.812 ROB.

Customer Management Excellence by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York John Wiley & Sons, Inc. 2003
Availability: Items available for loan: Institute of Management (1)Call number: 658.812 FAU.

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