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Analysis for Marketing Planning by
Edition: 5th ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Singapore McGraw-Hill Book Company 2002
Availability: Items available for loan: Institute of Management (1)Call number: 658.802 LEH.
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Managing Customers as Investments: The Strategies Value of Customers in the Long Run by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Wharton School Publishing 2005
Availability: Items available for loan: Institute of Management (1)Call number: 658.802 GUP.

Product Management by
Edition: 2nd ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York McGraw-Hill Companies, Inc. 1997
Availability: Items available for loan: Institute of Management (1)Call number: 658.56 LEH. Items available for reference: Institute of Management: Not For Loan (1)Call number: 658.56 LEH.

Product Management by
Edition: 3rd ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Tata McGraw-Hill Publishing Company Ltd. 2002
Availability: Items available for loan: Institute of Management (1)Call number: 658.56 LEH.

Product Management by
Edition: 4th ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Tata McGraw-Hill Publishing Company Ltd. 2004
Availability: Items available for loan: Institute of Management (1)Call number: 658.56 LEH.

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