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1.
Internal Marketing: Tools and Concepts for Customer-Focused Management by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Singapore Butterworth-Heinemann Asia 2003
Availability: Items available for loan: Institute of Management (1)Call number: 658.8 AHM.

2.
Principles of Retail Management by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Palgrave Macmillan 2004
Availability: Items available for loan: Institute of Management (1)Call number: 658.87 VAR.

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