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Brand Sense: Build Powerful Brands through Touch, Taste, Smell, Sight and Sound by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Free Press 2005
Availability: Items available for loan: Institute of Management (1)Call number: 658.827 LIN.

Brandwashed: Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Crown Business 2011
Availability: Items available for loan: Institute of Management (1)Call number: 658.827 LIN.

Small Data: The Tiny Clues that Uncover Huge Trends by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Jhon Murray Learning 2016
Availability: Items available for loan: Institute of Management (1)Call number: 658.8342 LIN.

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