A Guide to Patient Recruitment and Retention

A Guide to Patient Recruitment and Retention is designed to help clinical research professionals improve the effectiveness of their patient recruitment efforts. With contributions from 15 industry leaders, this manual offers real world, practical recruitment strategies and tactics grounded in facts and experiences. It is an invaluable resource for educating staff on patient recruitment, managing recruitment initiatives for clinical trials and accelerating enrollment and retention efforts. Many sponsors and CROs routinely distribute copies of this manual at investigator meetings. Topics covered include: *Trends and issues influencing patient recruitment, retention and ethics.*Benchmark data on patient volunteer demographics and recruitment costs.*Effective media strategies and tactics.*Budget considerations.*Guidelines on establishing new recruitment and retention practices.*Tips on effectively communicating with potential study subjects *HIPAA Privacy Rules impact on patient recruitment.