Case Studies on The Global Retailing Industry

Contributor(s):

ICFAI University Press

Material type: Text

TextPublication details: Hyderabad The ICFAI University Press 2007Description: 453pISBN:

9788131400647

Subject(s):

Retailing

DDC classification:

658.87 GLO

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Holdings
Item type	Current library	Item location	Collection	Call number	Status	Date due	Barcode	Item holds
Book	NIMA Knowledge Centre	6th Floor Reading Zone	General	658.87 GLO (Browse shelf(Opens below))	Available		M0025480

Total holds: 0

Section I: Strategic Management
Titan
Tesco
Wal-Mart
Gucci
McDonald's
Section II: Brand Management
Titan: Building a Brand
LVMH - Building Star Brand
Wal-Mart in 2004 Creating a New Image
Benetton Group: Evolution of Communication Strategy
The Gap: Repositioning through Store Revamp
Starbuck: Evolution of a Global Brand
Tanishq: Building a Jewellery Brand
Section III: Managing Global Expansion
IKEA: Managing Global Expansion
Wal-Mart in 2005: Managing Globalization
Zara: Expansion Blues
Wal-Mart: Scaling Up Operation in China
Section IV: Managing Human Resource
Wal-Mart: Shaping the Organizational Culture
Wal-Mart: Managing Succession Planning
Section V: Risk Management
Prada: The IPO Dilemma
Financial Risk Management at J Sainsbury
Financial Risk Management at Tesco
Financial Risk Management at Wal-Mart
Financial Risk Management at McDonald's
Section VI: Corporate Governance
Corporate Governance at Tesco
Corporate Governance at Albertson's
Corporate Governance at Wal-Mart

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