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Assessing Managerial Perceptions on Drivers of Customer Relationship Management Performance by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Ahmedabad Nirma University of Science and Technology 2006
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Availability: Items available for reference: Institute of Management: Not For Loan (2)Call number: 1658.812 DES, ...

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CRM: The Foundation of Contemporary Marketing Strategy by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Routledge 2014
Availability: Items available for loan: Institute of Management (1)Call number: 658.802 BAR.

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NICOM 2017 Services in Emerging Markets by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Excel India Publishers 2017
Availability: Items available for loan: Institute of Management (1)Call number: 658.8 SER.

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