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	1.	Integrated Advertising, Promotion and Marketing Communications by Clow, Kenneth E Baack, Donald Edition: 2nd ed Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Prentice-Hall of India Pvt. Ltd. 2003 Availability: Items available for loan: Institute of Management (1)Call number: 659.1 CLO. Place hold Add to cart (remove)
	2.	Integrated Advertising, Promotion and Marketing Communications by Clow, Kenneth E Baack, Donald Edition: 3rd ed Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Prentice-Hall of India Pvt. Ltd. 2007 Availability: Items available for loan: Institute of Management (1)Call number: 659.1 CLO. Place hold Add to cart (remove)
	3.	Marketing Management: A Customer-Oriented Approach by Clow, Kenneth E Baack, Donald Material type: Text; Format: print ; Literary form: Not fiction Publication details: California Sage Publication, Inc 2010 Availability: Items available for loan: Institute of Management (1)Call number: 658.8 CLO. Place hold Add to cart (remove)
	4.	Service Marketing by Kurtz, David L Clow, Kenneth E Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York John Wiley & Sons (Asia) Pvt. Ltd. 2002 Availability: Items available for loan: Institute of Management (1)Call number: 658.805 KUR. Place hold Add to cart (remove)
	5.	Service Marketing: Operation, Management and Strategy by Kurtz, David L Clow, Kenneth E Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Biztantra 2003 Availability: Items available for loan: Institute of Management (1)Call number: 658.805 CLO. Place hold Add to cart (remove)
	6.	Concise Encyclopedia of Advertising by Clow, Kenneth E Baack, Donald Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York Best Business Books 2005 Availability: Items available for reference: Institute of Management: Not For Loan (1)Call number: 659.1 CLO. Add to cart (remove)
	7.	Cases in Marketing Management by Clow, Kenneth E [Editor] Baack, Donald [Editor] Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Sage Publications India Pvt. Ltd. 2012 Availability: Items available for loan: Institute of Management (1)Call number: 658.8 CAS. Place hold Add to cart (remove)
	8.	Integrated Advertising, Promotion and Marketing Communications by Clow, Kenneth E Baack, Donald Edition: 2nd ed Material type: Film; Type of visual material: Publication details: New Delhi Prentice-Hall of India Pvt. Ltd. 2003 Availability: Items available for reference: Institute of Management: Not For Loan (1)Call number: MC0539 . Add to cart (remove)
	9.	Essentials of Marketing Research: Putting Research into Practice by Clow, Kenneth E James, Karen E Material type: Text; Format: print ; Literary form: Not fiction Publication details: Los Angeles Sage Publications 2014 Availability: Items available for loan: Institute of Management (1)Call number: 658.83 CLO. Place hold Add to cart (remove)

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