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1.
Qualitative Research Methods in Public Relations and Marketing Communications by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Routledge 2002
Availability: Items available for loan: Institute of Management (1)Call number: 659.2 DAY.

2.
Qualitative Research Methods in Public Relations and Marketing Communications by
Edition: 2nd ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Oxon Routledge Taylor and Francis Group 2011
Availability: Items available for loan: Institute of Management (1)Call number: 659.2072 DAY.

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