Getting It Right the Second Time: How Ingenuity Transformed Forty-Nine Marketing Failures into Successful Products

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Material type: Text

TextPublication details: London Mercury Books 1991Description: 270pISBN:

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Holdings
Item type	Current library	Item location	Collection	Call number	Status	Date due	Barcode	Item holds
Book	NIMA Knowledge Centre	6th Floor Reading Zone	General	658.802 GER (Browse shelf(Opens below))	Available		M03513

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