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1.
Industrial Marketing: A Process of Creating and Maintaining Exchange by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Jaico Publishing House 2006
Availability: Items available for loan: Institute of Management (1)Call number: 658.804 KRI.

2.
Rural Marketing: Text and Cases by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: India Pearson Education Asia Pte. Ltd. 2002
Availability: Items available for loan: Institute of Management (1)Call number: 658.804 KRI.

3.
Innovation Management by
Edition: 2nd ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai Himalaya Publishing House Pvt. Ltd. 2013
Availability: Items available for loan: Institute of Management (1)Call number: 658.4063 KRI.

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