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1.
The Art of Marketing: Introduction to Marketing Vol. - 1: A Step-by-Step Guide to All The Tools of Marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Crest Publishing House 2001
Availability: Items available for loan: Institute of Management (1)Call number: 658.8 MAR.

2.
Essentials of Marketing Management by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Oxon Routledge 2011
Availability: Items available for loan: Institute of Management (1)Call number: 658.8 LAN.

3.
Introduction to Marketing: A Step-by-Step Guide to All The Tools of Marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Crest Publishing House 2003
Availability: Items available for loan: Institute of Management (1)Call number: 658.8 LAN.

4.
Marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Palgrave Macmillan 2004
Availability: Items available for loan: Institute of Management (1)Call number: 658.8 LAN.

5.
Marketing Fundamentals 1998-99 by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Oxford Butterworth-Heinemann Ltd. 1998
Availability: Items available for loan: Institute of Management (1)Call number: 658.8 LAN.

6.
Marketing Fundamentals 1999-2000 by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Viva Books Pvt. Ltd. 2000
Availability: Not available: Institute of Management: Checked out (1).

7.
Research Methods in Management: A Concise Introduction to Research in Management and Business Consultancy by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Burlington Elsevier Butterworth-Heinemann 2005
Availability: Items available for loan: Institute of Management (1)Call number: 658.072 LAN.

8.
Selling and Sales Management by
Edition: 3rd ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Macmillan India Ltd. 1994
Availability: Items available for loan: Institute of Management (2)Call number: 658.81 LAN, ...

9.
Selling and Sales Management by
Edition: 6th ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: India Pearson Education Asia Pte. Ltd. 2004
Availability: Items available for loan: Institute of Management (1)Call number: 658.81 LAN.

10.
Encyclopedia of Strategic Management: Marketing Planning and Evaluation Vol. - 1 by
Edition: Set of Five Volumes
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Crest Publishing House 2002
Availability: Items available for reference: Institute of Management: Not For Loan (1)Call number: 658.4012 LAN.

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