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1.
Marketing Research by
Edition: 7th ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Prentice-Hall of India Pvt. Ltd. 1987
Availability: Items available for loan: Institute of Management (4)Call number: 658.83 LUC, ...

2.
Marketing Research by
Edition: 7th ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Prentice-Hall of India Pvt. Ltd. 1992
Availability: Items available for loan: Institute of Management (1)Call number: 658.83 LUC.

3.
Marketing Strategy by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Fort Worth The Dryden Press 1998
Availability: Items available for loan: Institute of Management (1)Call number: 658.802 MAR.

4.
Strategic Marketing Management: Text and Cases by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Macmillan India Ltd. 2006
Availability: Items available for loan: Institute of Management (1)Call number: 658.802 FER.

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