Managing Customer Value: One Stage at a Time
Material type:
- 9789812838278
- 658.812 SOM
Item type | Current library | Item location | Collection | Call number | Status | Date due | Barcode | Item holds | |
---|---|---|---|---|---|---|---|---|---|
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NIMA Knowledge Centre | 6th Floor Reading Zone | General | 658.812 SOM (Browse shelf(Opens below)) | Available | M0027621 |
Total holds: 0
Managing Customer Value One Stage at a Time Value Decomposing Metrics Stages in the Customer Value Chain Customers as Gambles Loyalty Harnessing Customer Intelligence Pricing and Customer Psychology Aligning the Organization Customer Intelligence at the Trillium Gift of Life Network Octopus: Making Everyday Life Easier Get Smart
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