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	1.	Marketing Strategy and Competitive Positioning by Hooley, Graham J Piercy, Nigel F Saunders, John A Edition: 2nd ed Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York Prentice Hall 1998 Availability: Items available for loan: Institute of Management (1)Call number: 658.802 HOO. Place hold Add to cart (remove)
	2.	Competitive Positioning: The Key to Market Success by Hooley, Graham J Saunders, John Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Jersey Prentice-Hall, Inc. 1993 Availability: Items available for reference: Institute of Management: Not For Loan (1)Call number: 658.802 HOO. Add to cart (remove)

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