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Brand Positioning: Strategies for Competitive Advantage
by
Sengupta, Subroto
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
New Delhi
Tata McGraw-Hill Publishing Company Ltd.
1990
Availability:
Items available for loan:
Institute of Management
(2)
Call number:
658.827 SEN, ..
.
Items available for reference:
Institute of Management: Not For Loan
(1)
Call number:
658.827 SEN
.
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Brand Positioning: Strategies for Competitive Advantage
by
Sengupta, Subroto
Edition:
2nd ed
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
New Delhi
Tata McGraw-Hill Publishing Company Ltd.
2005
Availability:
Items available for loan:
Institute of Management
(1)
Call number:
658.827 SEN
.
Place hold
Add to cart
(remove)
Brand Positioning: Strategies for Competitive Advantage
by
Sengupta, Subroto
Edition:
2nd ed
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
New Delhi
Tata McGraw-Hill Publishing Company Ltd.
2005
Availability:
Items available for loan:
Institute of Management
(1)
Call number:
658.827 SEN
.
Place hold
Add to cart
(remove)
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