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1.
Brand Management: Principles and Practices by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Oxford University Press 2012
Availability: Items available for loan: Institute of Management (1)Call number: 658.827 DUT.

2.
Brand Management: Principles and Practices by
Material type: Film Film; Type of visual material:
Publication details: New Delhi Oxford University Press 2012
Availability: Items available for reference: Institute of Management: Not For Loan (1)Call number: MC1000.

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