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International Marketing: A Global Perspective by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Massachusetts Addison Wesley Longman 1991
Availability: Items available for loan: Institute of Management (1)Call number: 658.848 DAH.

International Marketing: A Global Perspective by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London International Thomson Business Press 1999
Availability: Items available for loan: Institute of Management (1)Call number: 658.848 MUL.

Marketing Management: A Value-Creation Process by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Palgrave Macmillan 2007
Availability: Items available for loan: Institute of Management (1)Call number: 658.8 DUB.

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