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1.
Handbook of Market Research: The Focus Group Research Handbook by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Viva Books Pvt. Ltd. 2004
Availability: Items available for loan: Institute of Management (1)Call number: 658.83 EDM.

2.
Listening to the Voice of the Market: How to Increase Market Share and Satisfy Current Customers by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boca Raton CRC Press Taylor & Francis Group 2010
Availability: Items available for loan: Institute of Management (1)Call number: 658.83 REI.

3.
Market Intelligence: How and Why Organizations use Market Research by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Kogan Page India Pvt. Ltd. 2004
Availability: Items available for loan: Institute of Management (1)Call number: 658.83 CAL.

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