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1.
The Single Sales Principle by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: United Kingdom FastPrint 2011
Availability: Items available for loan: Institute of Management (1)Call number: 658.81 BLA.

2.
Digital Branding: A Complete Step-by-Step Guide to Strategy, Tactics and Measurement by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: United Kingdom Kogan Page Ltd. 2014
Availability: Items available for loan: Institute of Management (1)Call number: 658.827 ROW.

3.
Market Research in Practice: An Introduction to Gaining Greater Market Insight by
Edition: 3rd ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: London Kogan Page Limited 2016
Availability: Items available for loan: Institute of Management (1)Call number: 658.83 HAG.

4.
Brand Famous: How to Get Everyone Talking About Your Business by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: United Kingdom John Wiley and Sons Ltd. 2014
Availability: Items available for loan: Institute of Management (1)Call number: 658.827 BOY.

5.
Startups Bright Marketing for Your Business: Marketing for Small Business Made Easy by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: United Kingdom Crimson Publishing 2011
Availability: Items available for loan: Institute of Management (1)Call number: 658.8 CRA.

6.
Secrets of Success in Brand Licensing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: London MX Publishing 2011
Availability: Items available for loan: Institute of Management (1)Call number: 658.827 LEV.

7.
Corporate Branding: Areas, Arenas and Approaches by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York Taylor & Francis Ltd. 2015
Availability: Items available for loan: Institute of Management (1)Call number: 658.827 COR.

8.
The New Strategic Selling: The Unique Sales System Proven Successful by the World's Best Companies by
Edition: 3rd ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: United Kingdom Kogan Page Ltd. 2011
Availability: Items available for loan: Institute of Management (1)Call number: 658.812 MIL.

9.
Strategic Social Marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi SAGE Publications Ltd. 2015
Availability: Items available for loan: Institute of Management (1)Call number: 658.8 FRE.

10.
Customer Innovation: Customer-Centric Strategy for Enduring Growth by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: United Kingdom Kogan Page Ltd. 2014
Availability: Items available for loan: Institute of Management (1)Call number: 658.8 DEB.

11.
When Digital Becomes Human: The Transformation of Customer Relationships by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: London Kogan Page Ltd. 2015
Availability: Items available for loan: Institute of Management (1)Call number: 658.8 BEL.

12.
On Purpose: Delivering a Branded Customer Experience People Love by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: United Kingdom Kogan Page Ltd. 2015
Availability: Items available for loan: Institute of Management (1)Call number: 658.812 SMI.

13.
Wally Olins on Brand by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: United Kingdom Thames and Hudson Ltd. 2004
Availability: Items available for loan: Institute of Management (1)Call number: 658.827 HUD.

14.
Sales for Non-Salespeople: How to Sell Yourself and Your Ideas and Succeed at Work by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: United Kingdom Hodder & Stoughton General Division 2014
Availability: Items available for loan: Institute of Management (1)Call number: 658.85 ASH.

15.
Strategic International Marketing: An Advanced Perspective by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: United Kingdom Palgrave Macmillan 2011
Availability: Items available for loan: Institute of Management (1)Call number: 658.84 STR.

16.
The Secrets of Selling: How to Win in Any Sales Situation by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: United Kingdom Pearson Education Limited 2007
Availability: Items available for loan: Institute of Management (1)Call number: 658.85 KIN.

17.
How to Sell: Sell anything to anyone by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: United Kingdom Pearson Education Limited 2010
Availability: Items available for loan: Institute of Management (1)Call number: 658.85 OWE.

18.
Digital Marketing Strategy: An Integrated Approach to Online Marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: United Kingdom Kogan Page Ltd. 2016
Availability: Items available for loan: Institute of Management (1)Call number: 658.872 KIN.

19.
How to be a Sales Superstar: Break All the Rules and Succeed While Doing it by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: United Kingdom John Wiley and Sons Ltd. 2008
Availability: Items available for loan: Institute of Management (1)Call number: 658.85 TWE.

20.
What Got You Here Won't Get You There in Sales: How Successful Salespeople Take it to the Next Level by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: United States McGraw-Hill Education - Europe 2011
Availability: Items available for loan: Institute of Management (1)Call number: 658.85 GOL.

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