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	1.	Modern Marketing of Services: Principles and Techniques by Jain, J. N Singh, P. P Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Regal Publications 2007 Availability: Items available for loan: Institute of Management (1)Call number: 658.805 JAI. Place hold Add to cart (remove)
	2.	NICOM 2013 Changing Paradigms in Services Marketing by Awasthi, Ashwini K [Editor] Jain, Sanjay [Editor] Aagja, Jayesh [Editor] Material type: Text; Format: print ; Literary form: Not fiction Publication details: Ahmedabad Institute of Management, Nirma University 2013 Availability: Items available for loan: Institute of Management (1)Call number: 658.8 CHA. Place hold Add to cart (remove)
	3.	Services Marketing: Workbook by ICFAI Material type: Text; Format: print ; Literary form: Not fiction Publication details: Hyderabad ICFAI 2004 Availability: Items available for loan: Institute of Management (1)Call number: 658.805 SER. Place hold Add to cart (remove)
	4.	Service Marketing: A Focus on Customer Experience and the Changing Roles of Customers and Consumers Vol. 3 by Baron, Steve Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Sage Publications 2010 Availability: Items available for reference: Institute of Management: Not For Loan (1)Call number: 658.805 SER. Add to cart (remove)
	5.	Financial Services Marketing: An International Guide to Principles and Practice by Ennew, Christine Waite, Nigel Edition: 2nd ed Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Routledge 2013 Availability: Items available for loan: Institute of Management (1)Call number: 332.10688 ENN. Place hold Add to cart (remove)
	6.	NICOM 2017 Services in Emerging Markets by Parashar, Sapna [Editor] Aagja, Jayesh P [Editor] Joshi, Tripurasundari [Editor] Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Excel India Publishers 2017 Availability: Items available for loan: Institute of Management (1)Call number: 658.8 SER. Place hold Add to cart (remove)
	7.	Constructing The Persuasive Portfolio: The Only Primer You’Ll Ever Need by Fletcher, Margaret Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Routledge Taylor and Francis Group 2017 Availability: Items available for loan: Institute of Architecture & Planning (1)Call number: 720.2 FLE. Place hold Add to cart (remove)
	8.	Managing Quality In Architecture by Nelson, Charles Nuttal,Gordon [Forword] Edition: 2nd ed Material type: Text; Format: print ; Literary form: Not fiction Publication details: United Kingdom Routledge Taylor and Francis Group 2017 Availability: Items available for loan: Institute of Architecture & Planning (1)Call number: 720.2 NEL. Place hold Add to cart (remove)
	9.	Telling the Design Story: Effective and Engaging Communication by Huber, Amy M Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York Routledge 2018 Availability: Items available for loan: Institute of Management (1)Call number: 745.2 HUB. Place hold Add to cart (remove)
	10.	Understanding Digital Marketing: Marketing Strategies for Engaging the Digital Generation by Ryan, Damian Jones, Calvin Edition: 2nd ed Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: United Kingdom Kogan Page Ltd. 2012 Availability: Items available for loan: Institute of Management (1)Call number: 658.872 RYA. Place hold Add to cart (remove)

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