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1. International Marketing by Rakesh Mohan Joshi

by Joshi, Rakesh Mohan.

Edition: 11th EdMaterial type: visual material Visual material; Type of visual material: Publisher: New Delhi Oxford University Press 2009Availability: Items available for reference: Institute of Law [Call number: ] (1).

2. Marketing by Michael J. Etzel

by Etzel, Michael J.

Edition: 14th Ed.Material type: visual material Visual material; Type of visual material: Publisher: New Delhi Tata McGraw Hill Education Ltd. 2010Availability: Items available for reference: Institute of Law [Call number: ETZ] (1).

3. Ambush Marketing: Game within a Game by Arul George Scaria

by Scaria, Arul George.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Oxford University Press 2008Availability: Items available for loan: Institute of Law [Call number: 343.084 SCA] (1).

4. Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant by W. Chan Kim and Renee Mauborgne

by Kim, W. Chan | Mauborgne, Renee.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Boston Harvard Business Review Press 2005Availability: Items available for loan: Institute of Law [Call number: 658.802 KIM] (1).

5. Everything I Know about Marketing I Learned from Google by Aaron Goldman

by Goldman, Aaron.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Tata McGraw Hill Education Private Limited 2011Availability: Items available for loan: Institute of Law [Call number: 658.8 GOL] (1).

6. A Framework of Marketing Management by Philip Kotler and Kevin Lane Keller

by Kotler, Philip | Keller, Kevin Lane.

Edition: 4th edMaterial type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Prentice-Hall of India Pvt. Ltd. 2002Availability: Items available for loan: Institute of Law [Call number: 658.8 KOT] (1).

7. International Marketing by Rakesh Mohan Joshi

by Joshi, Rakesh Mohan.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Oxford University Press 2005Availability: Items available for loan: Institute of Law [Call number: 658.848 JOS] (1).

8. Marketing by Michael J. Etzel

by Etzel, Michael J.

Edition: 14th Ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Tata McGraw Hill Education Ltd. 2010Availability: Items available for loan: Institute of Law [Call number: 658.8 ETZ] (1).

9. Marketing 3.0: From Products to Customers to the Human Spirit by Philip Kotler, Hermawan Kartajaya and Iwan Setiawan

by Kotler, Philip | Setiawan, Iwan | Kartajaya, Hermawan.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Delhi Wiley India (P) Ltd. 2010Availability: Items available for loan: Institute of Law [Call number: 658.12 KOT] (1).

10. Marketing: Concepts and Strategies by William M. Pride and O. C. Ferrell

by Pride, William M | Ferrell, O. C.

Edition: 12th edMaterial type: book Book; Format: print ; Literary form: Not fiction Publisher: Chennai All India Publishers & Distributors 2005Availability: Items available for loan: Institute of Law [Call number: 658.8 PRI] (1).

11. Marketing Management by Rajan Saxena

by Saxena, Rajan.

Edition: 4th Ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Tata McGraw-Hill Publishing Company Ltd. 2009Availability: Items available for loan: Institute of Law [Call number: 658.8 SAX] (2).

12. Marketing Management by Arun Kumar And N. Meenakshi

by Kumar, Arun | Meenakshi, N.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Vikas Publishing House Pvt. Ltd. 2008Availability: Items available for loan: Institute of Law [Call number: 658.8 KUM] (10).

13. Marketing Management by Rajan Saxena

by Saxena, Rajan.

Edition: 4th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Tata McGraw-Hill Publishing Company Ltd. 2009Availability: Items available for loan: Institute of Law [Call number: 658.8 SAX] (4). Items available for reference: Institute of Law [Call number: 658.8 SAX] (1).

14. Marketing Management by Philip Kotler

by Kotler, Philip.

Edition: 13th edMaterial type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Prentice-Hall of India Pvt. Ltd. 2010Availability: Items available for loan: Institute of Law [Call number: 658.8 KOT] (5).

15. Marketing Management by S. A. Sherlekar

by Sherlekar, S. A.

Edition: 13th Rev. Ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Mumbai Himalaya Publishing House 2007Availability: Items available for loan: Institute of Law [Call number: 658.8 SHE] (9). Items available for reference: Institute of Law [Call number: 658.8 SHE] (1).

16. Marketing Management: A South Asian Perspective by Kotler Philip and Kevin Lane Keller

by Kotler, Philip | Keller, Kevin Lane.

Edition: 13th edMaterial type: book Book; Format: print ; Literary form: Not fiction Publisher: Delhi Pearson Education (Singapore) Pte. Ltd. 2009Availability: Items available for loan: Institute of Law [Call number: 658.8 LAN] (9). Items available for reference: Institute of Law [Call number: 658.8 LAN] (1).

17. Marketing Management: Planning, Implementation and Control The Indian Context by V. S. Ramaswamy and S. Namakumari

by Ramaswamy, V. S | Namakumari, S.

Edition: 4th edMaterial type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Macmillan India Ltd. 2009Availability: Items available for loan: Institute of Law [Call number: 658.8 RAM] (2). Items available for reference: Institute of Law [Call number: 658.8 RAM] (1).

18. Marketing Management: Text and Cases by S. Jayachandran

by Jayachandran, S.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Excel Books 2009Availability: Items available for loan: Institute of Law [Call number: 658.8 JAY] (1).

19. Marketing Management: Text and Cases by S. H. H. Kazmi

by Kazmi, S. H. H.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Excel Books 2007Availability: Items available for loan: Institute of Law [Call number: 658.8 KAZ] (1).

20. Marketing Research by G. C. Beri

by Beri, G. C.

Edition: 4th edMaterial type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Tata McGraw-Hill Publishing Company Ltd. 2009Availability: Items available for loan: Institute of Law [Call number: 658.83 BER] (4). Items available for reference: Institute of Law [Call number: 658.83 BER] (1).

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