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082			_aMVC277 _bMVC277
245			_aAyatana - The Sense Sphere 2015: The Marketing Conclave [October 17, 2015]
260			_aAhmedabad _bInstitute of Management, Nirma University _c2015
300			_e5 DVDs
500			_aThe Theme for Ayatana is 'Marketing in India: Opportunities and Challenges' Inaugural Address - Mr. Kishore Chakraborty, Vice President, McCann Erickson India Session 1 - Marketing to e-consumer Speaker: Ms. Debadutta Upadhyaya, Co-founder & CEO, Timesaverz Dotcom Private Limited Session 2 - Changing face of Marketing communication - Their impact on modern marketing professional Speaker: Mr. Pramit Ghosh, DGM - mAdvertising, Tata Teleservices Limited Session 3- Social Media Marketing and Digital Marketing Speaker: Ms. Amandeep Kaur - Head - Marketing Communications, Myntra.com Session 4-Rural Marketing Speaker: Mr. Shalabh Saxena, Head- Brand & Marcom, Bajaj Auto Ltd. Session 5 - Brandvertising Speaker: Mr. Sanjay Sayani, Director - Corporate Communications, Branding & PR, DSK Group
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999			_c100762 _d100762