000 01209aam a2200229 4500
003 OSt
005 20160205153736.0
008 160202b xxu||||| |||| 00| 0 eng d
020 _a9780415526593
040 _c
082 _a659.2
_bRIC
100 _aRichardson, Kathy
_9998
245 _aApplied Public Relations: Cases in Stakeholder Management
250 _a3rd ed
260 _bRoutledge
_c2015
_aNew York
300 _a258p
440 _aRoutledge Communication Series
_9999
500 _a1. Applied Public Relations: Maintaining Mutually Beneficial Systems of Stakeholder Relationships 2. Stakeholders: Employees 3. Stakeholders: Communities 4. Stakeholders: Consumers 5. Stakeholders: Media 6. Stakeholders: Investors 7. Stakeholders: Members and Volunteers 8. Stakeholders: Governments and Regulators 9. Stakeholders: Activists 10. Stakeholders: International Cultures Appendix A: International Association of Business Communicators Code of Ethics Appendix B: Public Relations Society of America Code of Ethics
600 _aPublic Relations - Case Studies
_91000
700 _aHinton, Marcie
_91001
942 _2ddc
_cLB
_mRIC
_k659.2
999 _c101088
_d101088