000 | 01196aam a2200205 4500 | ||
---|---|---|---|
003 | OSt | ||
005 | 20160605093354.0 | ||
008 | 160605b xxu||||| |||| 00| 0 eng d | ||
020 | _a9781138019546 | ||
040 | _c | ||
082 |
_a658.022 _bKOL |
||
100 |
_aKolb, Bonita M. _94246 |
||
245 | _aEntrepreneurship for the Creative and Cultural Industries | ||
260 |
_bRoutledge _c2015 _aLondon |
||
300 | _a228p | ||
440 |
_aMastering Management in the Creative and Cultural Industries _94247 |
||
500 | _a1 Finding your entrepreneurial inspiration 1.Art, culture and entrepreneurship 2.Making the dream a reality 3.Researching competitors and customers pt. 2 Creating your entrepreneurial business 4.Analyzing the product and its benefits 5.Targeting the right customer 6.Mastering the numbers 7.Distributing your product 8.Promoting the creative product 9.Building social media relationships pt. 3 Growing your business to the next level 10.Financial concepts for success 11.Expanding the business 12.Legal and management issues for growth. | ||
600 |
_aArts - Economic Aspects - Cultural Industries - Management. _94248 |
||
942 |
_2ddc _cLB _k658.022 _mKOL |
||
999 |
_c101620 _d101620 |