000			01258nam a2200193 4500
008			170525b xxu||||| |||| 00| 0 eng d
020			_a9789385936043
082			_a658.4012 _bSOC
245			_aSocial Media and Organization Sustainability
260			_aNew Delhi _bBloomsbury Publishing India Pvt. Ltd. _c2016
300			_a270p
500			_aAcknowledgements Introduction Use of Social Media for Creating Sustainable Marketing Practices Mapping Online Shopping Behaviour: Use of Emerging Technologies Leveraging Social Media for Consumer Engagement Social Networking : Innovations, Risks and Challenges Digital Communication: The New Age Channels Leveraging Employee through Social Media Driving Organizational Sustainability: Interventions and Strategies Contemporary Issues in Financial Research Harnessing Social Media for Sustainable Strategies Creating Sustainable Organizations for Future Author Index About the Editors
600			_aGeneral _912731
700			_aThakur, Rajiv R. _eEditor _92049
700			_aSrivastava, Shalini _eEditor _92050
700			_aBhatia, Shikha _eEditor _92053
700			_aSharma, Jitendra _eEditor _96063
942			_2ddc _cLB
999			_c108076 _d108076