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| 999 |
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| 003 | OSt | ||
| 005 | 20211027141103.0 | ||
| 008 | 211020b ||||| |||| 00| 0 eng d | ||
| 020 | _a9789386215826 | ||
| 040 | _c | ||
| 082 |
_a381.1420954 _bPAN |
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| 100 |
_aPandey, Amitabh _956272 |
||
| 245 | _aWhen It Clicks: Field Notes from India's E-Commerce Revolution | ||
| 260 |
_bPan Macmillan India _c2019 _aNew Delhi |
||
| 300 | _a156p | ||
| 500 | _a1. Laying ther foundations 2. The IRCTC experience 3. Introducing e-commerce to India’s bricks and mortar economy 4. Ecommerce and the travel trade 5. Makemy trip and yatra: two case studies 6. Some theories on ecommerce 7. Why software projects fail and other lessons 8. Beyond commerce 9. The larger question 10. Conclusions | ||
| 600 |
_aElectronic commerce - India _956273 |
||
| 942 |
_2ddc _cLB _k381.1420954 _mPAN |
||