000 00944aam a2200241 4500
003 OSt
005 20240601114521.0
008 191006b ||||| |||| 00| 0 eng d
020 _a9781138213760
040 _c
082 _a700.688
_bHIL
100 _aHill, Liz
_946308
245 _aCreative Arts Marketing
250 _a3rd ed
260 _aNew York
_bRoutledge Taylor and Francis Group
_c2018
300 _a305p
500 _a1. The Context of Arts Marketing 2. Developing Audiences 3. Marketing Research 4. Product 5. Branding 6. Pricing 7. Marketing Communications 8. Making the Arts Available 9. Marketing Planning 10. Leadership and Management
600 _aArts - Management
_943233
700 _aO'Sullivan, Catherine
_9107106
700 _aO'Sullivan, Terry
_9107107
700 _aWhitehead, Brian
_9107108
942 _2ddc
_cLB
_k700.688
_mHIL
999 _c117357
_d117357