000 00544nam a2200145Ia 4500
008 140223b1996 xxu||||| |||| 00| 0 eng d
020 _a9780201877434
_c0.00
082 _a658.827
_bMAC
100 _aMacrae, Chris
245 _aThe Brand Chartering Handbook: How Brand Organizations Learn 'Living Scripts'
260 _aMassachusetts
_bAddison Wesley Longman
_c1996
300 _a413p
890 _aUSA
995 _AMAC
_D0.00
_E0
_F049
_G3861
_H0
_I0.00
_UC
_W19980321
_XBooks India
_ZGeneral
999 _c57055
_d57055