| 000 | 00840nam a2200169Ia 4500 | ||
|---|---|---|---|
| 008 | 140223b2010 xxu||||| |||| 00| 0 eng d | ||
| 020 |
_a9780273719953 _c0.00 |
||
| 082 |
_a658.827 _bWAL |
||
| 100 | _aWalvis, Tjaco | ||
| 245 | _aBranding with Brains: The Science of Getting Customers to Choose Your Company | ||
| 260 |
_aNew Delhi _bPrentice-Hall of India Pvt. Ltd. _c2010 |
||
| 300 | _a244p | ||
| 500 | _aThe chance of being chosen The law of relevance The law of coherence The law of participation The process of creating powerful brands Micromarketing and corporate social responsibility | ||
| 600 | _aBranding | ||
| 890 | _aIndia | ||
| 995 |
_AWAL _B010439 _CMGT-MAR _D369.26 _E0 _F049 _G104925 _H0 _I0.00 _J499.00 26% RJ - RJ _L20110319 _UC _W20110327 _XHimanshu Book Co. _ZGeneral |
||
| 999 |
_c57128 _d57128 |
||