000 | 00606nam a2200157Ia 4500 | ||
---|---|---|---|
008 | 140223b2005 xxu||||| |||| 00| 0 eng d | ||
020 |
_a9780470012833 _c0.00 |
||
082 |
_a658.827 _bFOR |
||
100 | _aFord, Kevin | ||
245 | _aBrands Laid Bare: Using Market Research for Evidence-based Brand Management | ||
260 |
_aEngland _bJohn Wiley & Sons Ltd. _c2005 |
||
300 | _a158p | ||
600 | _aBranding | ||
890 | _aUK | ||
995 |
_AFOR _B006945 _CS-N-S-N _D2015.39 _E0 _F049 _G0042 (07-08) _H0 _I0.00 _J2723.50 26% _L20080310 _UC _W20080327 _XPustak _ZGeneral |
||
999 |
_c57139 _d57139 |