000			00998nam a2200181Ia 4500
008			140223b2005 xxu||||| |||| 00| 0 eng d
020			_a9780324222302 _c0.00
082			_a658.8 _bBLO
100			_aBlock, Martin P.
245			_aBusiness to Business Marketing Research
260			_aNew York _bTexere _c2005
300			_a288p
500			_aMC0672 The Business-to-Business Research Landscape Managing Business-to-Business Market Research Secondary Source of Information Marketing Databases Analytical Tools Designing Survey Research Fielding Survey Research Qualitative Research Methods Focus Group Interviews Conjoint Analysis Multidimensional Scaling and Preference Mapping Marketing Mix Models and Financial Returns
600			_aMarketing
700			_aBlock, Tamara S.
890			_aUSA
995			_ABLO _B003477 _CA.S-A.S _D3218.00 _E0 _F049 _G1261 _H0 _I0.00 _L20050701 _UC _W20050704 _XViraj Marketing _ZGeneral
999			_c57776 _d57776