000 | 01393nam a2200169Ia 4500 | ||
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008 | 140223b2002 xxu||||| |||| 00| 0 eng d | ||
020 |
_a9780130353313 _c0.00 |
||
082 |
_a658.812 _bBAS |
||
100 | _aBasch, Michael D. | ||
245 | _aCustomer Culture: How FedEx and Other Great Companies Put the Customer First Every Day | ||
260 |
_aNew Jersey _bPrentice-Hall, Inc. _c2002 |
||
300 | _a274p | ||
500 | _aContents Part 1: The Theory America, you have a new airline and … a new standard of service Systems drive people Vision Values as words versus values as actions Goals Relevance You can't manage or innovate what you can't measure Extraordinary service is delivered by its creators Part 2: The Application The phoenix dog piss theory Big companies are like big ships - slow to move and slow to change Systemize the routine: humanize the exception The single egg organization The hierarchy of horrors The seven dynamics of change Part 3: The Results The paddi lund story Anatomy of a start-up: innovation in action Anatomy of a turnaround: customer culture in transition The vision of the ideal at a federal express station The ups philosophy as stated by its founder | ||
600 | _aMarketing | ||
890 | _aUSA | ||
995 |
_ABAS _B001478 _CS.B-S.B _D977.28 _E0 _F049 _G26884 _H0 _I0.00 _J _ 24.00 _UC _W20030102 _XBooks India _ZGeneral |
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999 |
_c59844 _d59844 |