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020 _a9780814403464
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082 _a658.812
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100 _aMassnick, Forler
245 _aThe Customer is CEO: How to Measure What Your Customers Want-and Make Sure They Get It
260 _aNew York
_bAmerican Management Association
_c1997
300 _a239p
890 _aUSA
995 _AMAS
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