000 | 00799nam a2200193Ia 4500 | ||
---|---|---|---|
008 | 140223b1996 xxu||||| |||| 00| 0 eng d | ||
020 |
_a9780844235271 _c0.00 |
||
082 |
_a659.111 _bSCH |
||
100 | _aSchultz, Don E. | ||
245 | _aEssentials of Advertising Strategy | ||
250 | _a3rd ed | ||
260 |
_aUSA _bNTC Business Books _c1996 |
||
300 | _a155p | ||
700 | _aAllison, Anne | ||
700 | _aTannenbaum, Stanley I. | ||
890 | _aUSA | ||
995 |
_ASCH _D1096.00 _E0 _F049 _G2723 _H0 _I0.00 _UC _W19971111 _XMobel Book Distributors _ZGeneral |
||
995 |
_ASCH _D1192.01 _E0 _F049 _G1268 _H0 _I0.00 _UC _W19980326 _XInternational Books & Periodicals Center _ZGeneral |
||
999 |
_c62184 _d62184 |