000 | 00616nam a2200205Ia 4500 | ||
---|---|---|---|
003 | OSt | ||
005 | 20170518123928.0 | ||
008 | 170518b xxu||||| |||| 00| 0 eng d | ||
020 | _a9780844229522 | ||
040 | _c | ||
082 |
_a658.827 _bSCH |
||
100 |
_aSchultz, Don E. _912479 |
||
245 | _aHandbook of Strategic Brand Communication Campaigns | ||
260 |
_aChicago _bNTC Business Books _c1999 |
||
300 | _a378p | ||
600 |
_aBrand _912480 |
||
700 |
_aBarnes, Beth E. _912481 |
||
942 |
_2ddc _cLB _k658.827 _mSCH |
||
999 |
_c64870 _d64870 |