| 000 | 00651nam a2200169Ia 4500 | ||
|---|---|---|---|
| 008 | 140223b2010 xxu||||| |||| 00| 0 eng d | ||
| 020 |
_a9783642042133 _c0.00 |
||
| 082 |
_a658.827 _bKOT |
||
| 100 | _aKotler, Philip | ||
| 245 | _aIngredient Branding: Making the Invisible Visible | ||
| 260 |
_aHeidelberg _bSpringer-Verlag _c2010 |
||
| 300 | _a391p | ||
| 600 | _aBranding | ||
| 700 | _aPfoertsch, Waldemar | ||
| 890 | _aUSA | ||
| 995 |
_AKOT _B010010 _CMGT-MAR _D1985.44 _E0 _F049 _GIN890 _H0 _I0.00 _J2836.35 30% CG - CG _L20101216 _UC _W20110120 _XKushal Books _ZGeneral |
||
| 999 |
_c66813 _d66813 |
||