000			01198nam a2200181Ia 4500
008			140223b2009 xxu||||| |||| 00| 0 eng d
020			_a9780199212828 _c0.00
082			_a658.87 _bALE
100			_aAlexander, Michael
245			_aInternational Retailing
260			_aNew York _bOxford University Press _c2009
300			_a371p
500			_aPt. 1. Internationalization Process 1. The Internationalization Process 2. Internationalization Theory 3. Retail Internationalization Theory 4. International Retailers 5. Expansion Patterns Pt. 2. Markets 6. Regulation and Economy 7. Society and Culture 8. Retail Structure Pt. 3. Operationalization 9. Reasons for Internationalization 10. Market Selection 11. Market Entry Methods 12. Supply Chain Management 13. Marketing and Brand Management 14. International Retail Divestment Pt. 4. Conclusion 15. Conclusion and Future Trends
600			_aRetail Marketing
700			_aDoherty, Anne Marie
890			_aUSA
995			_AALE _B008796 _CMGT-IBS _D662.30 _E0 _F049 _G100745 _H0 _I0.00 _J895.00 26% R.J-R.J _L20091109 _UC _W20091218 _XHimanshu Book Co. _ZGeneral
999			_c67528 _d67528