000 02460nam a2200181Ia 4500
008 140223b2010 xxu||||| |||| 00| 0 eng d
020 _a9788126528325
_c0.00
082 _a658.872
_bCOM
100 _aComm, Joel
245 _aKaChing: How to Run an Online Business that Pays and Pays
260 _aNew Jersey
_bJohn Wiley & Sons Inc.
_c2010
300 _a235p
500 _aIntroduction—Creating Your Personal KaChing Button. Chapter 1 The New Web Order—How the Internet Has Brought Opportunity to Everybody. So, Just How Easy Is It to Begin Building a Web Site? From Blogging to KaChing. Chapter 2 Your Uniqueness Equals Cash. Choosing Your Niche. The Value of Your Niche—How Keywording Can Boost the Price of Your Passion. Niches Are Nice, but Micro-Niches Create Nicer KaChings. You're Not That Unique—Building Your Community. The Seven Keys to Success. Chapter 3 Content Is Not King . . . It Is KaChing! You Don't Have to Be a Writer to Write Valuable Content. Seven Content Types that Go KaChing. It's Not Just What You Say, It's How You Say It. Ghost and Guest Writers. Turning Your Content into KaChing. Chapter 4 Information Products—Selling Your Knowledge. Creating Killer Ideas for Your Information Products. Creating the Product. Writing Copy that Sells. Recruiting Your Affiliate Sales Team. Add a Shopping Cart to Your Site. The Big Launch! Chapter 5 Earning from Affiliate Programs. So, What Exactly Is an Affiliate? Choosing Merchants That Match Your Market. Choosing the Products that People Want. Strategies for Affiliate Success. What The FTC's Guidelines Means for Affiliates. Chapter 6 Membership Sites—Turning Your Internet Business into a Passive Revenue Machine. What Is a Membership Site? What Do Online Membership Sites Have to Offer? Pricing Your Membership: How Much Is Too Much? Creating Your Membership Site the Easy Way. Chapter 7 Coaching Programs. What Is Coaching? Strategies for Branding. How to Do PR for Mass Impact. Getting Started: Low-End Coaching. Kicking It Up: High-End Coaching. Chapter 8 Case Studies. Content Sites. Affiliate-Supported Sites. Information Products. Subscription Sites. Branding. Coaching.
600 _aElectronic Commerce
600 _aNew Business Enterprises
890 _aUSA
995 _ACOM
_B010165
_CMGT-I.T
_D366.30
_E0
_F049
_GCR8270
_H0
_I0.00
_J495.00 26% VVN - VVN
_L20110119
_UC
_W20110221
_XSoham Enterprise
_ZGeneral
999 _c68330
_d68330