| 000 | 00627nam a2200157Ia 4500 | ||
|---|---|---|---|
| 008 | 140223b2008 xxu||||| |||| 00| 0 eng d | ||
| 020 |
_a9780470119860 _c0.00 |
||
| 082 |
_a659.1 _bKEL |
||
| 100 | _aCalder, Bobby J. | ||
| 245 | _aKellogg on Advertising and Media: The Kellogg School of Management | ||
| 260 |
_aNew Jersey _bJohn Wiley & Sons Inc. _c2008 |
||
| 300 | _a292p | ||
| 600 | _aAdvertising Management | ||
| 890 | _aUSA | ||
| 995 |
_AKEL _B007201 _CS-N-S-N _D986.24 _E0 _F049 _G4048 _H0 _I0.00 _J1332.75 26% _L20080513 _UC _W20080621 _XMahajan Book Depot _ZGeneral |
||
| 999 |
_c68373 _d68373 |
||