000 | 01713nam a2200181Ia 4500 | ||
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008 | 140223b2013 xxu||||| |||| 00| 0 eng d | ||
020 |
_a9780749468781 _c0.00 |
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082 |
_a658.4012 _bSCH |
||
100 | _aSchofield, Susannah | ||
245 | _aMind the Gap: Creating your Successful Business Strategy | ||
260 |
_aNew Delhi _bKogan Page India Pvt. Ltd. _c2013 |
||
300 | _a224p | ||
500 | _aMind the Gap: Creating your Successful Business Strategy Setting the scene The future state The Dice Matrix Model: don't leave success to chance Do things differ in today's business world? Business and the savvy consumer: what customers really want? Lies, more lies and statistics! Quotes from the famous, infamous and wise Killer questions: their thoughts, your business Whose business is it!? The world we live in The generation gap Their secret views: your successful business The world tomorrow: embrace the future Marketing in today's world Making money from technology The mobile phone market: the future and your business The world's gone crazy: a sign of the times! The 100 Matrix: what people really think? The questions The answers The results The Dice Matrix Model: time to succeed How DMM works Tactical questions for customers and employees Contents note continued: Stage 2 strategic alignment of tactical results Gap analysis (third outputs) One stage further: the 3D dimension This way to success | ||
600 | _aBusiness Planning | ||
600 | _aStrategic Planning | ||
890 | _aIndia | ||
995 |
_ASCH _B011767 _CMGT-GMT _D514.30 _E0 _F049 _GAD/DCK/04 _H0 _I0.00 _J695 26% SKN - SKN _L20140225 _UC _W20140314 _XAllied Publisher Subs. Agency _ZGeneral |
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999 |
_c71409 _d71409 |