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| 245 | _aProceedings of 3rd IIMA Conference on Marketing Paradigms for Emerging Economies (7 - 9 January, 2009) | ||
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_aNew Delhi _bAllied Publishers Private Limited _c2009 |
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| 300 | _a604p | ||
| 600 | _aEconomy | ||
| 600 | _aMarketing Paradigms | ||
| 890 | _aIndia | ||
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