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008 140223b1997 xxu||||| |||| 00| 0 eng d
020 _a9780071154246
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082 _a658.56
_bLEH
100 _aLehmann, Donald R.
245 _aProduct Management
250 _a2nd ed
260 _aNew York
_bMcGraw-Hill Companies, Inc.
_c1997
300 _a460p
700 _aWiner, Russell S.
890 _aUSA
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