000 | 00582nam a2200157Ia 4500 | ||
---|---|---|---|
008 | 140223b2008 xxu||||| |||| 00| 0 eng d | ||
020 |
_a9781422128763 _c0.00 |
||
082 |
_a658.8 _bAAK |
||
100 | _aAaker, David A. | ||
245 | _aSpanning Silos: The New CMO Imperative | ||
260 |
_aBoston _bHarvard Business Review Press _c2008 |
||
300 | _a240p | ||
600 | _aMarketing | ||
890 | _aUSA | ||
995 |
_AAAK _B007891 _CS-N-S-N _D1134.42 _E0 _F049 _G97857 _H0 _I0.00 _J1533 26% _L20081117 _UC _W20081206 _XHimanshu Book Co. _ZGeneral |
||
999 |
_c76550 _d76550 |