000 00604nam a2200169Ia 4500
008 140223b2001 xxu||||| |||| 00| 0 eng d
020 _a9780198782322
_c0.00
082 _a659.1
_bPER
100 _aPercy, Larry
245 _aStrategic Advertising Management
260 _aNew York
_bOxford University Press
_c2001
300 _a288p
700 _aRossiter, John R.
700 _aElliott, Richard
890 _aUSA
995 _APER
_D395.00
_E0
_F049
_G078047
_H0
_I0.00
_UC
_W20011205
_XHimanshu Book Co.
_ZGeneral
999 _c76876
_d76876