000 00537nam a2200157Ia 4500
008 140223b1987 xxu||||| |||| 00| 0 eng d
020 _a9780195040876
_c0.00
082 _a658.8342
_bOSH
100 _aO'Shaughnessy, John
245 _aWhy People Buy
260 _aNew York
_bOxford University Press
_c1987
300 _a195p
600 _aMarketing
890 _aUSA
995 _AOSH
_B002396
_CS.B-S.B
_D786.48
_E0
_F049
_G29606
_H0
_I0.00
_UC
_W20040512
_XBooks India
_ZGeneral
999 _c79571
_d79571