000 00717nam a2200181Ia 4500
008 140223b1999 xxu||||| |||| 00| 0 eng d
020 _a9780761910008
_c0.00
082 _a658.83
_bBEA
100 _aBearden, William O.
245 _aHandbook of Marketing Scales: Multi- Item Measures for Marketing and Consumer Behavior Research
250 _a2nd ed
260 _aNew Delhi
_bSage Publications India Pvt. Ltd.
_c1999
300 _a537p
600 _aMarketing Research
700 _aNetemeyer, Richard G.
890 _aIndia
995 _ABEA
_D4053.46
_E0
_F049
_G078287
_H0
_I0.00
_UC
_W20011226
_XHimanshu Book Co.
_ZReference
999 _c81434
_d81434